Doing A Live Event Soon? (Try this)
February 2nd, 2023
Here is an idea I have worked on in the past to great success. It is something everyone can do. Organize a live event in your local market, with half a dozen speakers, each of whom invites guests. They can send out an email to their clients to attend. The stress in the message should […]
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An Unknown Secret of Customer Service
April 12th, 2021
I hate it when things go wrong. I’m always positive and when something goes wrong it totally throws me off. This could always happen when you have an angry customer, who has been let down by some part of your product or service. Don’t panic. This could be an opportunity to show them how […]
Read Article →Generating New Leads
March 1st, 2017
To grow and have a successful online business, you have to move on from relying on Networking and referrals to generating new leads. There are 3 different types of Leads. Leads who don’t know they need anything. They only vaguely feel that they have a problem or desire, and they don’t view it as a […]
Read Article →Creating a Passionate Audience That Is Actively Looking for Your Services
February 15th, 2017
When I was leaving Aruba for home this past year, I met an individual who worked for a high-end watch company. He showed me a watch that sells for $125,000. I asked him what is the difference between that watch and the watch that I was wearing. Mine cost less than $300. He told me […]
Read Article →To Build Your Business Fast Create a Focus 100 List
February 1st, 2017
Most business owners know a lot of people. Hundreds, and perhaps thousands of people. Your contact list is your most valuable marketing asset. People who have inquired about your services or products are more likely to purchase from you than people who don’t know your name. People who have purchased from you before are more […]
Read Article →3 Mistakes You Want to Avoid When Choosing Your Target Market
January 19th, 2017
The first mistake is that you don’t have a clear Audience. When you decide your audience is everyone, then you serve no one. Think about this for a minute. If I am over 55 and want to lose weight but I’m sensitive about going to the gym, would I choose someone who specialized in weight […]
Read Article →Storytelling Your Way to Sales
January 5th, 2017
If you want to get your prospects’ attention, make an emotional connection with them then you have to learn the art of storytelling. Consumers have more choices today than they ever had before. Traditional marketing just isn’t as effective as it once was. Most businesses aren’t using storytelling today. A good friend of mine who […]
Read Article →Checklist for Success
December 21st, 2016
If you are struggling to get enough paying customers or customers purchasing your products, here is something important. You need a “system” to bring clients in every day. Without a reliable system that runs almost by itself, you will continue struggling without making any real progress. Please, don’t let that get you down. Attracting hot […]
Read Article →“How’s Business”: How to Get Profits by Giving the Right Answer
December 8th, 2016
How many times has someone asked you this common question during your life? Probably thousands of times. In your day-to-day life people will ask you this simple question over and over again. You probably hear this question from friends, clients, family, business associates and almost everyone else. So, how can you take this common question […]
Read Article →Choosing You Over Your Competition
November 23rd, 2016
If you want to beat the competition and have more customers choosing your business, here are a few things you can do to make your business stand out fro your competitors. Do you ever wonder why someone chooses your business products or services over your competition? Short of just giving everything away for free, there […]
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